"Diamond jewelry has grown to a tune of 10-15%"

"Diamond jewelry has grown to a tune of 10-15%"
In India there is nothing called recession but just a slow down in the economy. This slow down has happened only October 2008 onwards which also happens to be the wedding season. The impact of this slowdown has been very limited but consumers continue to buy jewelry during the wedding season. The diamond jewelry has grown to the tune of 10-15% over the same period last year.I also believe that diamonds are doing well across the country and it is not specific to any specific city or area. Diamonds are doing well across the country. The preference for diamonds has been very high for the last few years.
A recent consumer survey very clearly shows a high desirability for diamond jewelry as compared to plain gold jewelry. I feel that the desirability for diamonds has been built over the last full decade. Such high desirability remains high for a long time and hence I see the craze for diamonds to remain for a long time.